• LEARN THE BUSINESS OF DESIGN

  • BUSINESS SKOOL FOR CREATIVES

We are The Skool

The Skool teaches business to creatives. Whether it’s process, sales, confidence or leadership we do it with entertaining and actionable videos and workshops.

OUR FOCUS

THE THINGS YOU DIDN'T LEARN IN ART SCHOOL.

SALES

SALES

Learn to sell like a boss. From proposals to estimates we teach you how to win.

STRATEGY

STRATEGY

Keep your projects on track. Learn how controlling the strategy process increases your revenue and client satisfaction.

PROCESS

PROCESS

From designing brand identity to building a web app we break the process down into simple and actionable steps.

The keys to the kingdom are changing hands. The future belongs to the — artists, inventors, designers, storytellers and big picture thinkers. We will now reap society’s richest rewards and share its greatest joys.

Daniel Pink, A Whole New Mind

Who We Are

Our team lives the business of design collectively with over 40 years of creative entrepreneurial leadership.

Jose Caballer

Co-Founder, Design of Business

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Jose Caballer

Chris Do

Co-Founder, Business of Design

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Chris Do

Nicole Johnson

Product Design

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Nicole Johnson

WHO TRUSTS US

RPAStaufferBlind Inc.OshynGreensky Ltd.Client

We have trained thousands of creative people all over the world in the
business of design via workshops, lectures and on YouTube.

Solutions

How do you engage us? From value packed downloadable kits and group training to customized consulting for organizations of all sizes we have a solution that matches your needs.

Kits

Our kits help freelancers transition to agency and agencies grow up.

What we offer
  • CORE Strategy Kit
  • CORE Sales Kit
  • CORE Sample Kit
  • Agency-In-A-Box

Training

Our workshops help teams better integrate across departments.

What we offer
  • One Day Training
  • 3 Day Immersive
  • Free Webinars
  • Custom Training

Consulting

We help coach and mentor teams to handle more with less.

What we offer
  • Team Assessments
  • Process Coaching
  • Process Design
  • Team Coaching

Are you ready to start the conversation?

Get in Touch

TESTIMONIALS

  • Within these workshops lies the very essence of how and why some companies, teams and projects excel and why others don’t. This should be mandatory training for all employees.

    Jeff Wright, Senior Strategist, Business Intelligence, Designory
  • CORE is pretty remarkable. A really comprehensive process that helps our work be more targeted and valuable to our clients and their businesses.

    Eric Graves, Sr. Designer, Baker Communications
  • I would recommend this to agencies because it’s a great way to start a project with your clients. It gets you on the right track right away.

    Melissa Schulman, Pastilla Institute of Design
  • CORE opens up more opportunities to offer additional value to our clients.

    Luis Ramirez, VP, Assoc. Creative Director, RPA

Videos

The Skool Network

Design is not just what it looks like and feels like. Design is how it works.

— Steve Jobs —

Contact

We'd really love to hear from you so why not drop us an email and we'll get back to you as soon as we can.

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